The company began to expand in new frontiers of the gadget industry. Four decades ago LEGO started to target young ladies with the arrival of furniture pieces and dollhouses; in 1974 this introduced the first individuals figures, referred to as Minifigures; in addition to 1979 it expanded in space with sets featuring astronaut minifigures, https://lego-x.com/2021/12/10/places-to-take-your-kids/ rockets, lunar rovers and spaceships. The Scala series debuted that same year, a line of jewelry elements directed at young girls. This period also saw the creation of a management structure, with Godtfred Kirk Christiansen’s daughter Kjeld Kirk Kristiansen signing up for the bureaucratic staff and working to modernize the company’s manufacturing strategies.
The 1972s also saw the introduction of a method that allowed customers to pick out certain stones they wanted to purchase and make their own versions, rather than acquire pre-made systems; this is popular with adults, as well as kids. In the same decade, Lego branched away into old territory with all the Castle motif, and in 1980 the company added their first train sets to its selection.
In 1989 Lego presented the Pirate template, and with it a multitude of pirate boats, desert islands and treasure. The corporation also enhanced its array of facial expression, adding beards, eye patches and lipstick in addition to the typical two eye and smile. Some old Lego debt collectors resented these changes, choosing the more straightforward faces of earlier types.
As Lego expanded to a huge multinational corporation, completely to find ways in order to meet the requires of it is big name buyers like Goal, Wal-Mart and Toys ‘R’ Us, which will demanded much larger selections and faster transport times. To keep up with these needs, the company started to reduce total production time for new products by causing more make use of computerized assemblage systems.